Your website package
Every feature, explained.
Every feature, explained
Everything you get
with your new website
This page lists every feature built into your own WordPress website. Each one is explained in plain English, along with how it helps you win more customers.
A custom design built around your business
Customers decide whether to trust you within seconds of landing on your website. A design made for your business shows them you are the professional to call.
Designed around your businessWe build every page around your services, your logo and your brand colors.
Custom artwork made for your businessWe create images and graphics that show your trade, your services and your town, so your website stands apart from every competitor.
Polished animation as visitors scrollEach section slides gently into place as visitors move down the page. If a visitor’s phone is set to reduce motion, the animation turns off on its own.
Interactive before-and-after photosVisitors slide a bar across your photo to reveal the results of your work. Before & After is an add-on. For restoration, cleaning, pest control and detailing companies, it is one of the most persuasive tools a website can have.
A photo gallery that shows off your jobsWe sort pictures of your finished projects by service. Visitors tap any one to see it full screen.
Your videos, front and centerSend us clips from your phone or videos you already own. Video scenes are an add-on from the menu.
Your phone number always on screenThe top bar with your number and call button follows visitors down every page, so calling you takes a single tap.
Custom icons in your brand colorsEvery icon is drawn to fit your style, instead of the generic set seen on thousands of other websites.
Clear, readable text in any lightWe use strong color contrast throughout, so customers can read your pages outdoors in full sun or late at night.
Features that turn visitors into phone calls
Good looks are only the start. Every tool in this section is designed to get visitors to call you, text you or request a quote.
A call button on every pageVisitors tap once and your phone rings. Nobody has to search for your number.
A text button for customers who prefer itPlenty of people would rather send a message than make a call. We give them a quick way to reach you.
Short quote forms customers completeWe keep forms brief, ask questions in a logical order and break longer ones into easy steps. More people finish them, so you receive more requests.
Your services and prices easy to findVisitors look for these two things first. We put them where anyone can reach them in a single tap.
Pages arranged to lead to a callWe plan what visitors see first, where your reviews appear and where they are invited to contact you. Nothing is placed by accident.
Your credentials displayed clearlyYour license, insurance and guarantees appear where new customers can see them, so they feel confident letting you into their home.
Emergency service promoted after hoursIf you handle emergencies, your website tells late-night visitors exactly how to reach you, instead of only showing your office hours.
A service area checkerCustomers enter their ZIP code and instantly learn whether you serve it. ZIP Check is an add-on.
Dedicated pages for each service and townWhen someone searches for a specific job in a specific town, they land on a page written for that exact job and that exact place. City pages and extra pages are add-ons.
Reviews and real photos that build trust
Most customers check your reputation before they pick up the phone. We place your strongest reviews and your best work where they help you win the job.
Live Google reviews on your pagesYour reviews feed in directly from your Google profile and refresh as new ones arrive. Live Google reviews are an add-on.
Your star rating shown up frontYour rating appears near the top of the page, so visitors see how happy your customers are right away.
Reviews matched to each serviceWhen a customer praises your carpet cleaning, that review appears on your carpet cleaning page, where it does the most good.
Custom artwork, plus your own job photosCustom artwork, plus your own job photos.
Testimonials from happy customersWritten and video testimonials placed exactly where visitors are deciding whether to hire you.
Search setup that helps Google find you
We build the foundation for search into your website at launch.
Page titles that match what people searchWe use the exact words your customers type into Google, not trade terms they would never use.
A clear structure Google understandsEach page covers one topic under clear headings, so your pages never compete against each other.
Business details coded for search enginesWe add behind-the-scenes code, called schema markup, that tells Google your business type, service area, hours and prices directly.
A fully optimized Google Business ProfileWe choose the right categories, service areas and hours, then link the profile to your website. This is the $650 Local search setup.
Analytics accounts that belong to youWe connect Google Search Console and visitor tracking using accounts registered to you. Your data stays in your hands.
Built to load quickly on phonesWe compress images and write clean code. A slow page loses visitors before they see a thing.
Descriptions for every imageEach picture includes a short written description. That supports your search rankings and lets visitors with vision loss use your website.
Moving your old siteWe move your pages and redirect your old addresses. We can't promise rankings.
Your page list submitted to GoogleOn launch day we hand Google a complete map of your website, so it can locate every page right away.
Built so AI tools can read it
More customers now ask AI assistants which business to hire. We write and code your website so AI tools can read it.
Answers to your customers’ top questionsWe write plain answers to the questions your customers ask most, in a format AI tools can read.
Your business facts spelled outYour services, service area, prices and hours are stated plainly, so AI tools always have the right facts about you.
Readable by the major AI toolsPrepared so ChatGPT, Gemini, Google AI Overviews, Copilot and Perplexity can read your information.
Short, clear answersConcise, direct statements instead of long passages.
A website every customer can use, on any device
If a visitor can’t use your website, they call a competitor. We make sure every customer can.
Built for phones from the startMost customers find you on their phone, so we design for that screen first. Then we make sure it looks just as sharp on tablets and computers.
Built with accessibility in mindEvery page is built to work with a keyboard and with screen readers, which welcomes more customers.
A published accessibility pageA page that explains how your website supports accessibility and how visitors can contact you if they need help.
English and Spanish versionsYour pages in English and Spanish. Spanish is an add-on.
Built to load quickly on phonesWe size every picture for the screen it is shown on.
Tested on every major browserWe check your website in Chrome, Safari, Edge and Firefox before it goes live.
Optional tools that let customers book, pay and more
Choose any of these add-ons for your website. Each is priced on the menu or on your quote.
Online booking on your calendarCustomers choose a service from your price list and pick a time you are actually free. Your hours, job lengths, travel time and existing appointments are all taken into account.
Sell plans and memberships onlineCustomers can sign up for maintenance plans, service agreements and memberships directly on your website.
Ashley quotes from your price listAshley, our AI assistant, gives prices only from your list, only where you allow it, and adds your tax rate. Before telling someone you serve their neighborhood, she checks your actual service area, and her answer stays consistent every time.
Ashley stays within clear limitsShe politely steers away from legal, medical and insurance topics and never discusses competitors. If someone asks whether she is human, she says no immediately. She never invents a price or commits to a time you haven’t approved.
A private customer portalCustomers view their jobs, quotes and invoices after verifying with a one-time code sent to the phone or email on file. Nothing is shown until then.
Online payments straight to youPayments run through your own payment account and land directly with you. We never touch your money.
Security, backups and full ownership
Most owners don’t think about this until something breaks. We handle it for you from day one.
A secure connection on every pageVisitors see the lock symbol in their browser, a safety sign customers trust and Google rewards.
Regular backupsIf something ever goes wrong, we restore a recent copy quickly instead of rebuilding from scratch.
Software updates handled for youWe keep WordPress, your theme and your plugins current, closing the gaps hackers most often use to break into small business websites.
Threat monitoring and spam filteringWe watch your website for attacks, and your forms block junk messages before they reach you.
Privacy and terms pages drafted for youDrafted for how your business works, for your attorney to review.
Your content and your domain are yoursYour content and your domain are yours. If you decide to leave, you get a copy of your website.
Small edits with Website CareWebsite Care includes 30 minutes a month of small edits and speed tune-ups. After that, time is billed by the exact minute at $125 an hour. A small edit is a price, phone number, hours, photo or a few lines of text. New pages and scenes use menu prices.
